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SPECSAVERS SCALES UP WITH LARGER STORE AT KUPOLEN

Specsavers is investing in its presence at Kupolen in Borlänge with the opening of a new, larger store to meet rising local demand. We’re pleased to see their continued investment. The new store concept enhances the overall visitor experience and reflects a positive trend where more brands are choosing to grow with us. Sushi Yama recently expanded to a larger unit with outdoor seating – and there’s more to come!

Specsavers opened a new, larger store at Kupolen in June to meet growing demand for eye tests and eye health services. “We saw a growing demand from the people of Borlänge to look after their eye health and in our new store, the conditions are better to take care of more customers. The store’s location allowed us to open as early as 8 a.m. with direct access from the parking lot. The store area was expanded by approximately 75 square meters to a total of 205 square meters, and we added an additional eye examination room. My team and I were delighted to welcome both new and returning customers to our newly refurbished store,” says Caroline Hemington, Store Owner, Specsavers Kupolen Borlänge.

The store features Specsavers’ latest concept in modern Scandinavian design, with LED-lit frame displays, warm wooden elements, and an open layout to showcase the eyewear collection.

Jenny Ensgård Madi, Center Manager at Kupolen: “Specsavers has been at Kupolen since 2009, and we are very happy about their expansion. The new store concept enhances the overall visitor experience and is a great addition to the center.”