We’re proud of this collaboration and grateful to everyone involved in reinforcing Field’s position as a market leader in retail.

SAMS has redesigned its store, introducing a Spanish-inspired concept that is significantly brighter and more open than before. With a strong focus on quality, improved product presentation, and an overall enhanced shopping experience, the brand has chosen to invest in its Field’s location.

“We believe Field’s is one of the strongest shopping centers in Denmark, which is why we’ve chosen to invest in our store here,” says Daniel Jessen, owner.

SAMS has been part of Field’s since 2004 and remains a well-established and valued retailer among the visitors of Field’s. The decision to upgrade their store concept aligns with a broader trend across the center.

“Every store upgrade contributes to a stronger overall customer experience – creating a ripple effect throughout the center,” says Janek Buksi Gram, Shopping Center Manager at Field’s.