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ROGERZ OPENS PREMIUM TRADING CARD STORE AT FIELD’S

We are delighted to announce that on Saturday, September 6, Rogerz will open the doors to a brand-new store in Field’s – one that aims to set new standards for the trading card experience in Denmark.

Rogerz specializes in popular Trading Card Games (TCG) such as Pokémon, Magic: The Gathering, Disney Lorcana, and One-Piece Card Game. After running a smaller showroom store in Ringsted, the chain is now taking a major step forward with an opening in one of Denmark’s largest shopping centers, which attracts more than 9 million visitors annually.

“Our ambition is to position Rogerz as a premium retailer within trading cards. A location in Field’s supports our brand much better than a traditional high street store – both because we can offer an exclusive retail experience and because we reach a broader audience, including customers from Sweden who have easy access to Field’s. In addition, the center offers convenient parking, which is difficult to find in central Copenhagen,” says Anders Ejsing, co-founder and partner at Rogerz.

The store is designed to provide a premium experience for collectors, investors, and new enthusiasts alike. Visitors can immerse themselves in their passion and take part in games with both well-known and lesser-known card titles. The assortment ranges from products priced at DKK 45 to rare collectibles valued at up to DKK 250,000.

Our core customers are dedicated players and collectors, who often also see the cards as an investment. But we also very much appeal to children, young people, and families – trading cards are for everyone,” adds Anders Ejsing.

The opening at Field’s marks the first step in an ambitious growth plan.

We are delighted that Rogerz has chosen to open with us at Field’s. Their store adds something new and different to our retail mix, and we are confident it will attract both passionate collectors and curious first-time visitors,” says Janek Gram, Shopping Center Manager at Field’s.