
POP-UP THAT ADDS VALUE TO THE RETAIL MIX AT KUPOLEN
We are happy to offer our customers TWILFIT by CHANGE’s products. They are a great complement to our existing retail mix at Kupolen.
TWILFIT by CHANGE is expanding its presence in Dalarna with a second place, a new pop-up store at Kupolen, offering visitors a wide range of lingerie, swimwear, and nightwear. The shop will be open for two months and welcomes women of all ages looking for beautiful, high-quality pieces at great prices. Ulrika Borg, Regional Outlet Manager says: Kupolen is strategically located in Dalarna and is both a well-known shopping destination and a popular excursion spot.
“Our outlet stores are an important part of our business strategy at TWILFIT by CHANGE. With many beautiful designs in all sizes, we occasionally have garments left at the end of each season. What we are most proud of is that in 25 years, we have never destroyed a single unsold item. Instead, our outlet stores give these gems a new home – maintaining the same high quality but at unbeatable prices,” says Ulrika Borg. “We are delighted to bring this opportunity to the women of Borlänge and to all Kupolen visitors”.