We are thrilled to share that Pull & Bear will open its first store in Denmark at Field’s in the spring.

The new 930 m² store will introduce Danish customers to Pull & Bear’s full retail concept, combining international fashion trends with a strong focus on comfort, creativity and contemporary streetstyle.

According to Janek Gram, Shopping Center Manager at Field’s: “We are proud that Pull & Bear has chosen Field’s as their first Danish destination. It reinforces our position as Copenhagen’s strongest shopping center.”

Pull & Bear’s dynamic and trend driven identity aligns closely with Field’s customer profile and supports our ambition to continually strengthen our retail destinations. With new products arriving twice weekly, the brand will contribute to an even more engaging and relevant offer for our visitors.

This news follows a particularly strong year for Field’s. In 2025, Field’s delivered strong results across customer satisfaction, footfall and turnover, attracting 9.5 million visitors – a growth of 2,6% during the year. Several existing retailers expanded their presence, and several new brands – including New Yorker, Subway, Renault, Rogerz and Wok – opened their doors.

The positive development will continue in 2026 with several new initiatives and attractive openings on the way.

Check out the press release in Danish!