Allum, with its recently upgraded interiors, continues to enhance both its offerings and the customer experience. We are delighted to share that Smarteyes has just opened a brand-new store of around 100 sqm.

– We are very happy to welcome Smarteyes to Allum. Like us, they have a broad customer base. Now we can offer our five million annual visitors another strong optical brand with a focus on personal guidance and a wide range of products, which complements our retail mix and further strengthens the customer experience, says Albert Aguilar, Center Manager at Allum.

Tommie Stålkula, Real Estate Manager at Smarteyes, highlights Allum’s appeal: – Allum is both a local shopping center and a destination for customers across the Gothenburg area. Our concept is highly appreciated by our customers. A wide and affordable range of self-designed frames in Scandinavian design gives many options to find your style, and we always offer eye exams by licensed opticians in our stores – including here at Allum.

Again, a warm welcome to Smarteyes!